Since her days at the University of Tampa, ALLISON has been on a journey with Waybetter. Starting as an intern and becoming a full-time employee, she embodies Waybetter’s strengths in enrollment marketing and CRM work.

Every day for over six years, she has engaged with top decision-makers in enrollment, marketing, and IT at major colleges and universities nationwide, continuously expanding her knowledge of the admissions process.

Not only does she know enrollment inside and out, but she’s also a master of Slate, the go-to higher-ed CRM. At her desk, you’ll often find her building and fine-tuning Slate portals and campaigns, or auditing and implementing Slate instances from the ground up.

Off the clock, you might catch Allison on the big screen at Camden Yards—she is, after all, the Baltimore Orioles’ #1 fan. Her love for baseball also inspires annual family trips to every major league stadium (17/30 so far!) across the country.